Create a Good SEO Friendly Website
The conventional methods of promoting different products and services have changed in the present times. Unlike the earlier years; when the promotion was either done by the means of mouth-to-mouth publicity or by glossy pamphlets, in the present times, it is done with clicks and enters; it has become online.
Every company; whether it is a multinational corporation or small household industry, all of them have their own websites, so they can reach out to wider mass of people and also any new or potential customers can easily find them.
Thus, there are umpteen sites on the net……. It is important that the site of any client company is augmented, so that the search engines can easily find it from a band of sites on the World Wide Web.
Only beautifully designed web pages or interactive flash files will not help the site to get better rankings by the search portals in such a situation the site can be thrown on the last page, where it remains unnoticed by the possible targets.
Search portals have some limitations. It cannot read the graphics, images or any other multimedia application…. It analyzes the gist of the content by its text and titles…… Therefore, it becomes very important to see the web graphics does not mask the content; if it does so, the search engines would not be able to recognize the content…….And the result would be definitely unpleasant…… The website can be at risk of getting all time low rankings.
Your efforts in creating the web layouts and the content will go futile.
As mentioned above, portals like Google, Yahoo, MSN, Bing, etc can only read the content….. Therefore, it is very important that the content is not vague and abrupt…… It should be self-contained, coherent as well as interesting…… Incoherent and ambiguous articles can deter the readers….. This can pose serious problems for the website ranking, as it is will not attract more “traffic” for the site.
Another important factor that can make the site search engine friendly is short and relevant URLs, which can help the user to get an idea about the content of some targeted page.
Appropriate keywords help the search portals to identify the content on the page…… These special words or phrases will make the web content distinctive. The search portals can easily distinguish your site with the help of apt use of keywords.
Keeping some of the above mentioned points in mind can make a site search engine friendly.