Affiliate marketing is internet advertising that allows any online business to affiliate themselves with website owners using affiliate programs. You can make money by generating sales, leads and traffic for the Merchants business. Merchants who sell products and services online or seek other affiliate business activity typically use one of the affiliate program commission payment models below:
Cost Per Sale
A visitor referred by the Affiliate purchases products and services from the Merchant. This payment structure is referred to as – cost per sale or cost per purchase.
Cost Per Lead
A visitor referred by the Affiliate completes a form on the Merchant’s web site. This payment structure is referred to as – cost per lead.
Cost Per Click
A visitor to the Affiliates website clicks on a Merchant’s banner and visits their web site. This payment structure is referred to as – cost per click.